work: March 2008 Archives

CCTV building from HP 10th fl.jpg
I'm absolutely infatuated with these brand new mega constructions in Beijing. Looking out from HP building and seeing the CCTV tower being finished, I wonder what's it like to work in there. Its a massive 550,000 suare meter development housing the entire porcess of tv program making. There's a second building cleverly named "TVCC" next to the tower, which you can kind of see through that "window" of the tower. It'll be a hotel and visitor center.

I personally don't have a whole lot respect for the station its self though. Its a massive bureaucratic entity much like China its self. Its channel idents are pathetic, CCTV logo is a knock off of CNN's, no consistency cross the board. For example, while CCTV news channel's identity being a spinning yellow+black globe. CCTV money / finance channel just plagiarized the ever so famous Sony Bravia "balls" commercial. Its a bunch of bouncing red balls instead of multi color robber balls going through a city.. and... they waited for traffic lights.

anyways, back to HP meeting, and for those of you curious souls that still haven't seen the Sony Bravia spot i mentioned, here is the link : http://bravia.sony.eu/bravia-html/balls-thead.asp

PS. from now on my polaroid pictures will be presented without borders.

Poor Chinese Baby

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"Chinese Maza Bling Baby... Jello, Famas Western Delicacy." This actually is one of my favorite commercials. I still remember that day where I watched in John Evan's Class and laughed really hard about it. Despite its over the top racial connotations, it's one of those rare moments where I think the intention is possitive. It's to make a Chinese baby look cuter than he already is. A message to Chinese people, our Chinese babies were actually considered cuter than western babies once upon a time. Not the other way around like now in China.

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This page is a archive of entries in the work category from March 2008.

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