Guerilla pulled off nicely

Well I'm sure thousands of creative teams out there right now are hating them selves and their clients for this. Yep, I pitched this idea to my clients too, and yep! they all shut it down, and yep, they all think its ridiculous, its lame, and over time, you kindda think they might be right and stop pitching this silly idea. Nod T-mobile for doing this, I'm certain that from now on we'll just see a lot of annoying imitations of this tactic being pulled off badly.